Overview
We reimagined the newly released Zoom whiteboard, which initially launched with basic functionality that year (2022). Our goal was to enhance productivity and engagement by improving digital content organization and introducing a subtle nudge mechanism to encourage active participation.
Time:
4 weeks in July, 2022
Team:
Yuanhao Wang, Si yuan Zuo, Zoe, Jerry Hong
Project type:
Desktop, Redesign
My Role
I led the team worked on user research, analysis and ideation together. Then we divided the work. I was focusing on the toolbar, part of pins and the nudge, from design to final prototype.
Design Process
Discover & define problem area
Context
During the pandemic, the nature of collaboration underwent a significant transformation as it shifted online. This change profoundly altered how we engage in collaborative work, a process previously characterized by in-person interactions within office environments. Zoom, as one the leading online meeting and collaboration tool, just launched it's new feature " whiteboard" , with only basic features.
Latest version ( July, 2022 )
1
Layout was not efficient
2
Only had basic features and tools
3
Hard to control the viewport and the location on canvas
Problem
The basic features are far less sufficient to meet the high demands of online collaboration in our daily work.
Teams that once worked closely together through brainstorming sessions, sketching exercises, pinups, show-and-tell activities, and more, found these collaborative rituals disrupted by physical distancing. The screen became the sole interface for connection, marking a departure from the familiar dynamics of office collaboration.
User interview
Understanding user needs
We had interviewed eight people in design and education industry, who replied heavily on whiteboard for online discussion, presentation, annotations and etc. Participants are generally divided into two typical groups, white board session organizer and other attendees.
Facilitator
Pain points
Needs
Easily track or search for relevant content.
Display clear time and agenda on the board to enhance meeting efficiency.
Efficiently document the whiteboard session after the meeting
Implement strategies to boost team engagement and productivity.
Attendee
Pain points
it's easier to get distracted by the real world around them instead of focusing on the online meeting.
( feel lost in the meeting )
If the whiteboard is cluttered with numerous pinups and the viewport is limited, finding specific content can be challenging. ( feel lost in the scattered or cluttered content)
Needs
Gentle reminders to refocus on the whiteboard when distracted by surroundings.
Ability to search and sort content efficiently.
Curated templates to convey ideas more effectively.
Identified design tasks
Focusing on the key challenges
Users had a long bucket list of needs during the interview. While we could keep developing all their needs, at this stage, we had to focus on the prioritized tasks.
Goal 1
Balance the conflict between scattered content on an unlimited canvas and cluttered contents on a limited screen. Be able to location the contents efficiently
Goal 2
Encourage engagement from all participants and minimize impact from distractions.
Approach
Approach 1
Reorganize top toolbar
Designated expanded tool zone
Approach 2
Organize content on whiteboard
Tags to label and track contents
Template for different meeting purposes
Approach 3
Manage attendees
Avatar turns grey when inactive for a period
Gentle “nudge” from others during distractions
Video camera on whiteboard
We brainstorm handful of approaches and then picked a few to further develop them. I list the ones that I was focusing on below.
01 Entry points
Toolbar
02 Organize Whiteboard Content
Pins On Whiteboard
Export Pins
03 Manage Attendees
Nudge In Private
Sender
Receiver
Other Projects
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